As the official sponsor of the 2023 IIHF WM, Škoda wanted to launch a unique NFT collection directly tied to their metaverse platform called Škodaverse.
While playing interactive games within Škodaverse, top performers got a chance of choosing their rewards in the form of unique NFTs. This innovative approach allows them to transform their gaming success into tangible digital assets, enhancing the gaming experience.
The campaign took place during 2023 IIHF ICE HOCKEY World Championship.
Artiffine teamed up with Optimist Inc. and Brainz Disruptive to deliver the full scope of the project.
For ice hockey fans
16 Nations = 16 Goalie masks
Each Goalie Mask NFT represents a different country participating in the tournament and has been masterfully crafted and adorned with symbolic and traditional decorations of each culture.
The NFT collection, designed as a reward for user engagement on the platform, comes with an additional benefit courtesy of Škoda. In a move to enhance user experience, Škoda has committed to absorbing the gas fees, thereby making the minting process absolutely cost-free for users.
Users can quickly connect their existing crypto wallets or create a custodial wallet using their email.
This streamlined process is designed to onboard new users swiftly and seamlessly, introducing them to the world of digital collectibles.
The Škodaverse, hosted on The Nemesis metaverse platform, represents a virtual environment blending social interaction and entertainment. It features a gamified experience where users can engage with Škoda cars and avatars, explore an NFT gallery, and much more, adding a new dimension to the brand's digital presence.